Riviera Hotel Casino Las Vegas announces BINGO Blitz partnership

May 23rd, 20120 Comments »

Riviera Hotel Casino Las Vegas announces bingo partnership and it is quite interesting.

With the full blown explosion of social media in both business and personal lives, it is no surprise that casinos are embracing the very latest technology in their quest to maintain, attract and grow their client case.

The Riviera has gone a step further with their announcement of a Bingo partnership.  Buffalo Studios’ BINGO Blitz has partnered with The Riviera in an on-line and ultimately in person venture. Players can enter the sweepstakes free every day, at the BINGO Blitz poker room on facebook for a chance to win one of twelve trips to Las Vegas to compete in the $200,000 Riviera Superstar BINGO Blitz tournament in July.

The BINGO Blitz facebook poker room receives over 3 million visitors per month.  Visitors to the BINGO Blitz Facebook page can click through to the poker page and play.  Salim Mitha, Vice President of Buffalo Studios said,

Together with the Riviera Casino & Hotel, we are now rewarding these players – namely the more than 3 million monthly BINGO Blitz players – by providing them an opportunity to compete in one of the richest live in-person bingo tournaments in Las Vegas.

With the only bingo room on the strip, the Riviera is certainly hoping to convert a huge audience of facebook bingo players in to live ones.  Andy Choy, President and CEO of the Riviera Hotel & Casino, said,

The Riviera is one of the original trendsetters in Las Vegas, and we have been actively pursuing a social networking company to use our property’s assets and create incredible opportunities for lifelong bingo fans as well as those new to the game. This is a great step toward breaking down the walls between live, land-based bingo and online bingo.

Click here for the full press release.

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About Chellie Cervone

A Las Vegas "native" by way of New York, I'm a professional blogger who favors all things Las Vegas and offers a unique, witty and sometimes controversial perspective. You can count on me to tell it like it is. Please visit my other sites Las Vegas World News and Celebrity Feast Connect with me on Google+ Chellies World on Google+

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